SHOPPING
End Of Year Links: 2019
I’m just so tired. Probably of politics. So this last post of the year is going to be snooze-worthy. There’s no energy left. Most popular post of the year: Goings On About Town… Ranking The Best Five Toilet Papers For Seniors My favorite post of the year: Reefer Madness Redux… Along with my more-significant-than-I-am other,
Advertising to Baby Boomers: 2020: The...
A new year. A new decade. Nothing new. But here’s my prediction: It’ll be The Year of Tech. Keep Older Adults at Top of Mind, AARP CEO Urges Tech Industry 50-plus Americans spent $140 billion on technology in 2018, AARP report finds OK, Boomers: CES 2020 was more about you than ever January 15, 2020
Advertising to Baby Boomers: Communities for...
The elder-centric housing industry is about to explode every which way. My tongue-in-cheek take on it: 03 December 2018 Where are old people going to live?It used to be that old people lived wherever they lived – and that was that. And I’ve written about this ad nauseam for over fifteen years. A list of
Advertising to Baby Boomers: Another Dumb...
Echoing a previous post: 17 APRIL 2019 No News News & Fake NewsI’m not linking to any more dumb articles… It’s amazing how many data firms are out there. I have no idea why there is such an insatiable appetite for jumbles of numbers, slices of shaded pies, arrays of multi-colored lines going every which
Do you want to feel old?
I’ve been writing about ageism for decades – even before I knew there was a term for it. Apparently, I was behind the curve. Ageism was coined in 1969. Back then yours truly was nineteen. I don’t remember being ageist. Maybe I was. I thought people were wonderful or idiots for whatever reasons. The reasons
Growing Bolder & Ken Dychtwald
Virtual friend Marc Middleton and his crew have been producing Growing Bolder for …. Well, he was just a young whippersnapper when it all began: 04 October 2008 Growing Bolder Series on PBS Hi Chuck, I thought you might be interested in our news about the Growing Bolder TV Show… It’s returning this fall:
Advertising to Baby Boomers: Those Irrepressible...
Disclaimer: Nothing much about advertising. I just can’t get all hot ’n bothered by all this pro/anti Boomer stuff. I remember not caring about it and making fun of it almost twenty-five years ago: The Anti Boomer PagePublished April 8, 1997… Here’s a kid sick of hearing about Boomers — and I don’t blame him
A Slightly Too Soon Look Back...
It’s a bit premature, taking a backwards look at 2020 – but everybody wants it over NOW. I’m just like everybody. In January yours truly predicted it would be … The Year of Tech … As always, any ‘tech’ for Baby Boomers is medical tech. I’ve written about the silliness and shortsightedness of this ad
The 8 Best AI Detectors, Tested...
We recently launched our new AI detector. For almost any webpage, you can analyze the likelihood that AI was used to create it, highlight AI-generated sections of text, and even identify the specific AI models used to create the text. There are tons of AI detectors available. And, while ours is the only one that can
What’s happening and what’ll probably happen.
How do you write about advertising with all the nuttiness going on in the real world? At the moment, I’m trying to find a place to get a shot while not getting shot. I still stumble upon articles about advertising and marketing to Boomers: Don’t forget about us: How brands can reach Baby Boomers It’s
